Arrakıs Fınance vaults lıstıng, vault detaıl and droplet claımıng page redesıgn for retaıl ınvestors
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The project was a two-part design challenge for Arrakis Finance. The first part involved creating a user interface for the "Droplets" points campaign, which incentivizes user interactions with public-facing vaults. The second part required redesigning the vaults page to enhance the display of vault details and integrate the new points system effectively.
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I began with a thorough analysis of the current Arrakis Finance platform, focusing on as a user, how i interact with the vaults and the overall user experience. This phase included competitive research to identify best practices in gamification and user engagement in similar financial platforms. I also engaged with stakeholders and potential users to gather insights and expectations.
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Based on my findings, I outlined critical user paths and interactions:
For the Droplets Campaign Page, I identified key actions that earn droplets, ensuring the flow from learning about the campaign to engaging with it was seamless and intuitive.
For the Vaults Page, I pinpointed the need for a clearer and more intuitive display of vault details, including integrating droplet earnings for each vault-related action.
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I created the pages in Figma with the following enhancements in less than 48 hours.
By adding my taste and design language i designed the foll wing pages.
Campaign page: A streamlined login with Twitter verification followed by a dashboard where users can see potential actions to earn droplets, their current droplet tally, and a leaderboard.
Vaults listing page and vault detail page redesign: I restructured the vaults page to make it more user-friendly. Created a different layout for the vault listing page and added another level to the hierarchy by creating a vault detail page to show vault features and metrics more in detail and understandable rather than squeeze them into an accordion menu.
In addition to all that, I decided to design a help page where users can navigate through different parts of the website that explain basic terms to novice users.
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The final prototypes were delivered within the 48-hour deadline, incorporating feedback from iterative testing sessions to ensure clarity and ease of use. The designs not only met the functional requirements but also elevated the aesthetic appeal, adhering to the Arrakis brand guidelines.
May 2024